Beinteha one of Colors new shows in the coming soon pipe line. Promos have hit the tube but the comparing session has already started as the show is being compared to 4 Lions Qabool Hai airing on Zee TV.
The shows promos have a mixed response while many believe this show will be on the lines of Qabool Hai but we at Newsroom can confirm that the show has a different story.Preetika Rao confirmed exclusively to Newsroom about the same.
This is Colors TV strategy to get romantic/drama shows on the channel.Colors TV will have romantic shows like Madhubala airing at 8:30pm,Beintehaa at 9pm and Rang Rasiya at the 9:30pm slots respectively.
Beintehaa is being promoted extensively as the channel wants to strengthen the 9pm slot.